Nike Star Power
Nike has one of the best social media marketing presences in
the world. They have accounts on many different platforms and also have
multiple accounts for different sports. The original Nike Twitter usually post
motivational pictures or videos with star athletes. This particular post
combines the motivational workout with a funny Kevin Hart addition. Since they
are one of the most popular companies in the world they have the unique
capabilities of getting celebrities and top athletes together. This obviously attracts
consumers to the Nike brand just by having so much star power. When top athletes
like Serena Williams use the Nike product why wouldn’t consumers want to use it?
Brandon B.
Link to Original Post:
https://twitter.com/Nike/status/754359452296290304
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